Adeyemi Ajao

General Partner, Base 10

Adeyemi (“Ade”) is co-founder & Managing Partner at Base10 Partners. Before Base10, Ade had a successful career as an entrepreneur and investor.

Ade was the co-founder and CEO of Tuenti (The “Spanish Facebook” which was acquired by Telefonica in 2010 for $100M), co-founder and CEO of Identified (acquired by Workday in 2014) and a founding investor of Cabify (the largest ridesharing company in Latin America currently valued at over $1B).

Ade joined Workday as part of the Identified acquisition and was responsible for Technology Strategy and in particular Workday’s efforts in Data & Applied AI. He also launched Workday Ventures, the first venture fund focusing on Applied AI for Enterprise Software.

As an angel investor, Ade has participated in more than 40 deals including companies like Dollar Shave Club (acquired by Unilever), RelateIQ (Acquired by Salesforce), Jobr (Acquired by Monster), Instacart and Reflektive.

Ade is originally from Spain and holds an MBA from Stanford’s Graduate School of Business. He also studied Machine Learning at Stanford and Economics & Law in Spain.

Ade volunteers with CODE2040 who tries to create access, awareness and opportunities for gifted Black and Latin engineering talent.

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